A client conversion springboard
David Fellah, CEO at Designit
More to think about
Three design aspects are key in order to succeed when designing apps like the one Designit has interfaced for Denmark’s biggest bank, Danske Bank.
First and foremost the app presents a supreme experience for all users. Secondly, the iconic look and feel of the app’s interface is highly recognisable and has an all-time important function as a powerful marketing tool. Thirdly, the app is a client conversion springboard in the sense that it succeeds in providing non-client users with a taste of the great features only accessible if joining the bank.
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