Shifting behaviour, new opportunities
Niels Clausen-Stuck, Senior Consultant at Designit
More to think about
New business opportunities abound for companies that avoid the trap of viewing tablets as a PC without a keyboard.
Tablets are much more than a simple change of format – they represent new patterns of behaviour and application in a wide variety of contexts. The key to successful software experiences is understanding needs in contexts ranging from service to healthcare, retail and sales, and delivering features to meet these needs.
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